Cur8 partnered with Twin to transform their vision of a fitness app into a clean, engaging digital product backed by strong branding and social media assets, helping users stay motivated while positioning Twin as a standout player in the wellness space.
Twin is a fitness app designed to make workouts and habit tracking simple, engaging, and sustainable for users looking to improve their health and fitness routines. With a mission to empower people to build consistent habits, Twin needed a brand identity and digital experience that would motivate users while feeling modern, welcoming, and professional.
We crafted a vibrant, motivating visual identity for Twin, including a modern logo, energetic color palette, and clean typography system to position the app as a trusted companion in users’ fitness journeys.
We designed a user-friendly interface that makes tracking workouts and habits intuitive and rewarding. The app experience encourages consistency while ensuring users feel in control of their fitness routines without feeling overwhelmed.
We developed a set of branded social media graphics, stories, and announcement templates to help Twin launch effectively while maintaining a consistent, engaging presence across Instagram and other platforms.
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